I have just finished reading the last pages of your "LinkedIn" book and I must say that I have never read such a detailed and useful guide before - great!
I still have a bit of a hard time with social media. Especially in the development of potential customer contacts. Your book came just in time. It is really described in detail, even for absolute beginners.
I myself work in the financial services industry and would like to build up my customer base, or the circle of agents. In doing so, your book is ingenious. I also find the exercises great, as it encourages you to participate and "think for yourself".
Now it is up to me to implement the many tips in the book. I have already started and created the profile.
Many greetings from Bremen and again THANK YOU for the great book!
The training was so instructive and valuable, especially because of our instructor and the guests he included. The training took place online (has advantages and disadvantages) and Massimiliano managed to make the lessons practical despite the distance. It was also very helpful that he responded to our personal projects. Everything top! In his words: an investment & not an expense! 👏🏼
I want to thank you so much for the last few months!
You have always prepared the lessons perfectly for us, it was varied, fun and very informative, there was always something new for everyone that you did not know yet. You have influenced me very positively on my marketing path and I am already looking forward to my HF to deepen my current knowledge even further.
One of my best investments this year: The social media course with Massimiliano Salerno, conducted by the WISS School in Zurich! An online course full of learnings and insights - and brilliantly moderated by Massimiliano. Top!
The decision to go back to school and train as a Social Media Online Marketing Manager at WISS Schools was a good one! The instructor Massimiliano Salerno was able to give me a detailed understanding of digital diversity and impart a great deal of knowledge, both in practice and in theory. With my long marketing experience and the new digital know-how, I am looking forward to the digital marketing future.
Massimiliano was my instructor for a continuing education course in social media and online marketing. The lessons were very good, very informative and Massimiliano knows exactly what topics he is talking about, so it is never boring in school. In addition, he is a very likeable guy with full of joy and motivation. Whether you have Massimiliano as a lecturer, business partner or anything else you will definitely not make a bad decision. He is simply great!
The course (online marketing and social media) is absolutely brilliant. I learned a lot in these 20 evenings, which I can definitely implement well. A huge thank you to our instructor Massimiliano Salerno, who conveyed the content in a super interesting and professional way with a huge knowledge. I will miss the conversations, the exciting topics and the lovely people.
I am looking forward to the end of our course with regret. Not only did you competently guide us through all the topics as a lecturer and always backed up your immense know-how with valuable practical examples, but you were also noticeable online as a person and convinced us with a lot of heart and soul. You always give 200% and are a real inspiration for all online media enthusiasts with and without affinity to their own business.
I wish you all the best and continued success - you deserve the bestseller!
Massimiliano was my lecturer at Wiss for 6 months, I took a course there to become a social media marketing manager. I had so many concerns, because I come from the metal industry and had no experience in marketing.
Massimiliano took away these concerns so quickly because his teaching is clear and practical.
I am really happy to have met him and am very grateful for everything, he is professionally and personally one of the best lecturers.
Thank you Massi for everything 👍
I have read the book by Massimiliano. It offers a lot of added value about LinkedIn and social selling. Where others hide their knowledge, he puts it out into the world with all his heart. I also wrote him a message on LinkedIn with 2 questions which came to me while reading the book. He responded very quickly and in detail. Very personable, authentic and knowledgeable. Can definitely recommend him. Maybe soon I will book a coaching session with him to go even deeper and learn from him. Thank you very much. :)
LinkedIn Marketing Business: A good introduction to converting contacts into business
LinkedIn Marketing Business - The book "LinkedIn Marketing Business" by author Massimiliano Salerno is a step-by-step guide to creating a social selling strategy.
It is based on using LinkedIn to build a network for professional advancement for businesses as well as freelancers.
LinkedIn Marketing Business - Book Cover
The book is written with a large dose of common sense, which is why the advice and tips is applicable to a wide range of industries.
How to build business contacts is revealed as well as the connection between a fully completed LinkedIn profile and attracting new customers is explained.
The content of the guide is therefore aimed at people and companies who have been active on LinkedIn for a long time as well as people who have only recently become aware of this international platform.
The Dasky Method is easy to understand even for cat fans
Without anticipating too much, the Dasky Method takes up one of the central components of the book. However, behind this approach is not a shrewd marketing expert, but much more the dog of the author Massimiliano Salerno.
Anyone who expects the book to lose some of its seriousness as a result will be proven wrong in the very first chapters.
Surprisingly, a dog's ability to make contacts is also applicable to the digital business world.
It is therefore worth reading on and finding out more about the Dasky method chapter by chapter.
In 244 pages, readers work out their own strategy
The author succeeds in writing the book in a very practical way and at the same time keeping the readers happy. On 244 pages and in a total of 12 chapters, basics are conveyed that not only show how the author has used LinkedIn to his advantage.
Between the lines, it is possible to get to know the most important cornerstones of the social selling strategy and to apply them to one's own business model.
In addition, the author is already intent on honesty in the preface and openly admits that constant work is associated with the developed strategy.
The strategy is therefore not a no-brainer, but rather shows that even in digital networking, success only comes with prior performance.
Simply a hell of a guy!
Massimiliano explained to me in an understandable and to the point way what is important when selling a product and which platforms are useful for this. His view of my desired investment of time and money led to an individual strategy for me and my business. He is totally likeable, authentic and at eye level and picked me up exactly where it was appropriate for me. I am totally enthusiastic and recommend him anytime!
In my search for adequate support to use LinkedIn efficiently, I came across Massimiliano Salerno's book: LinkedIn Marketing Business. As an absolute newcomer to LinkedIn, I quickly read into the book and additionally took advantage of the coaching offer. I am really enthusiastic about the individual support and can warmly recommend both the book and the coaching.
He is a pleasure to work with, he has the right mindset that entrepreneurs and salespeople need to have today. Straight, respectful and innovative. His tasks are challenging now and then, but he accompanies so well that you can master this challenge with joy.
Although I am not active on Linkedin, I was able to take a lot from the book Linkedin Marketing Business by Massimiliano Salerno for my professional and private everyday life. A book from practice for practice.
I became aware of Massimiliano Salerno's book via LinkedIn. After doing the usual "research" on the author and the book, it was clear to me that this was not just a book written for profit, but a sharing of hard-earned knowledge.
It feels incredibly refreshing to find an honest and at the same time incredibly sympathetic voice like Massimiliano's among all the "make-your-business-better" noise.
Therefore, I can only recommend everyone reading this to get in touch with Massimiliano themselves and see for themselves how well and charmingly a business conversation or exchange can work in our fast-paced world.
Many greetings and I look forward to our next exchange!
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Profile active since 28/10/2021 | Last update: 05/11/2022
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