MarkenWertExperten sees itself as a platform for networked service providers, consultants and experts on all aspects of brand research, brand advocacy and brand evaluation. Under the direction of Laurentius Mayrhofer, companies and brand... decision-makers are supported in defining and expanding the unique selling propositions of their services and offerings and in using them to improve the company's offering and competitive advantage. Consulting, coaching and analysis are based on value-oriented and neuromarketing-based methods and tools, which evaluate the intangible strengths and characteristics of the respective brand and make them usable as value drivers for the company.
The realignment, focus and prioritization of the company were perfectly accompanied by the brand value experts. Efficient working methods and recommendations with concrete action streams led to the conclusion of a successful project. The final report provides the basis for the strategic and tactical direction of the company for the coming years.
DIE MarkenWertExperten supported us as a reliable service provider during the trademark application process. During the entire period of our cooperation, we felt very well advised and received timely answers to all our questions. We can recommend DIE MarkenWertExperten 100% with a very good feeling.
I was very satisfied with the competent way of working,an expert at the highest level, yet understandable, precise to the point. Empathically responded to my needs and concerns, additionally provided valuable tips, comprehensive documentation for further work,...this thrilled me and for these reasons I am happy to recommend.
We were allowed to support Mr. Mayrhofer as a technical consultant on an order. In this, he was always correct and always had the particular customer benefit in mind. It was also always important to him that the customer always had the feeling of control. He conveyed all concerns in a way that was understandable to the customer and explained any technical tasks to the customer at eye level. The collaboration was a success all along the line, not least due to his extremely competent expertise around brands and branding. Mr. Mayrhofer enjoys our fullest confidence in any future cooperation and we look forward to future joint tasks.
The brand value experts dealt with my concerns very patiently and sensitively. They then asked specific questions to make sure that this was really my concern. Have then by means of market and marketing research (I call it times in such a way, I am not the professional) an evaluation outward over my company (like presents itself my company, which places it there and who I reach hereby) presented. By means of a clear concept, I was then presented with what changes would be necessary to reach my desired target audience, but also other concerns of mine were thoughtfully pointed out what could be changed or what would make sense. However, always in a very pleasant conversational climate, without being pushy. I can only recommend every self-employed person to use the services of Die MarkenwertExperten. The name says it all: they are the experts in the market!
Very interesting and logical structure. High adherence to schedules, the implementation and the price / performance ratio I can only evaluate after the implementation, but also assume a very good if not excellent . Eduard Knabb
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Profile active since 10/19/2018 | Last update: 10/04/2023
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