As a speaker, I regularly speak about branding & positive psychology on conferences & events to topics such as "From PAIN to PASSION: Transformiere Frust in neue Energie".
As Brand Expert I offer brand consulting for companies in the B2C and B2B... sector. This includes brand strategy, particularly brand identity, positioning & brand image management, inclusion corporate design. I also advise clients how to ‘live’ their brand internally (Employer Branding) and to communicate the brand values to their customers externally (customer understanding, customer journey mappping) to enable ‘one voice to the customer’. In addition, I consult companies with multiple brands regarding their brand architecture and product portfolio.
As Business & Startup Mentor I support startups to transform their idea into a brand. This includes market & customer understanding, brand naming, logo & corporate design, brand identity, positioning and marketing mix, customer journey mapping, marketing plan and how to get all branding requirements done!
For entrepreneurs I offer 1:1 Business Mentoring on branding & marketing as well as personal development. Furthermore, I offer worksops on PERSONAL BRANDING & BRANDING for companies (e.g. “from idea to brand”).
As co-founder of einzigNaht we develop customized clothes for disabled children. 2019 we received the Gründergeist Award for our business concept. Several media such as Handelsblatt, NDR, ntv, RTL, Süddeutssche & WELT report regularly about us. 2020 we founded "Stiftung einzigNaht e.V." to support children with disabilities and their parents with social projects.
As an author, I have been published my work in more than 50 scientific journals, books, chapters and magazines (e.g. "Journal of Business Research", "Journal of Product & Brand Management", "Wirtschaftswoche" & "FAZ"). I also speak at Top Universities, particularly in the UK.
SPEAKER on conferences & business events
- "From PAIN to PASSION: Transformiere Frust in neue Energie"
- "TODSÜNDE BRA(i)ND-WASHING: Marken müssen ihre eigenen Geschichten erzählen"
- "Vom BITTSTELLER zum KUNDE NR. 1: Wie Du Deine Mitarbeiter begeisterst & Kunden wieder anziehst!"
Advise on branding & marketing implementation in B2B & B2C-Marketsesp.
- FMCG & Food
Workshops on Branding for enterprises on
- Customer Understanding Day
- Brand Identity & Positioning Day
- Brand Strategy Day
- Brand Innovation Day
- Brand Story Day
- Corporate Design & Logo Day
- Marketing-Mix Day
- Brand Architecture & Product Portfolio
Individual Mentoring for professionals & individuals
- Personal Branding
- Career & Personal Development
- Business Success in Branding & Marketing
Dr. Christian Boris Brunner zeichnet sich nicht nur als absoluter Experte im Bereich Branding aus, sondern schafft es, durch Empathie und Freundlichkeit eine sehr angenehme Atmosphäre für eine produktive Zusammenarbeit zu schaffen. Von der hervorragenden Kombination aus Theorie und Praxis der Markenberatung bin ich absolut begeistert.
Dr. Christian Boris Brunner war Referent bei einem Gründerseminar und sehr inspirierend. Zum Einen durch seine eigene authentische Markenstory, aber auch durch die Umsetzung seiner Markenstrategie auf meine persönliche Gründungssituation und dem damit eintretenden Aha-Effekt bei mir als Zuhörer. Er hat mich vom ersten Moment an abgeholt.
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Profile active since 02/12/2020 | Last update: 03/10/2020
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