I am a customer with my company since November 2021 with Edmond Rätzel & am very enthusiastic about him and his team. Our expectations have been more than met. His target groups are not only filmmakers & photographers, but also companies in this industry.... - first of all I must say that Edmond and his agency was our third point of contact. We had previously dealt with two other providers of this kind, which were specialized in advertising / online sales, but not like Edmond, among other things, still on the all-round support and even assistance with telephone sales (initial conversation & consultation, etc).
First how it all started: I myself have been a filmmaker for over 12 years and over the years I have not only been able to win some customers and major clients, but also built up staff. Then in 2020 came the pandemic, which hit us hard. My employees had to go on short-time work, the orders went down the drain. Back then, before Corona, we only lived on recommendation ... which today, in retrospect, was the absolute mistake. In 2020, I hired the first agency that specialized in customer acquisition in the film & photo sector. I was given the first tools to advertise on Linkedin, for example. That helped me, but the income wasn't that huge and just covered the costs I put into the agency. It really didn't do much for me. The next attempt at the end of 2020 also promised me targeted customer acquisition also through advertising. I generated a few leads but hardly anyone really became a customer. I didn't know why at the time, because according to the agency, the leads were there, but whether they would become customers or not would ultimately depend on me. But I was not helped here.
I tried everything to get back on track. Orders came in here and there from time to time, but they didn't even begin to reach the volume of 2019. Finally, there was also a reduction in staff.
At the end of 2021, I thought to myself all good things come in threes and I'd give the cooperation with Edmond Rätzel + Team a try. From the beginning I had a good feeling about the cooperation, because I was not only assured of the necessary tools for lead generation, but also the necessary know-how to turn them into customers. This is exactly what I was missing with the other two agencies. That was exactly the problem: turning leads into new customers. Through Edmond and Anja I learned to conduct sales calls properly (these were always analyzed and corrected). This was the decisive key for us / for me as an entrepreneur for the acquisition of new customers. But what is even more crucial is that through Edmond's method we generated an average of 30- 40 leads per month. Only last month, after 2.5 weeks and about 1,000 € advertising budget, we were able to win orders with a volume of over 30,000 € net.
I am still working with Edmond + Team today and am very excited. I look forward to further cooperation and the holistic support. Thank you very much ! :)
Patrick v. BlueMediaEnt.
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Translation
Now come the customers that you have earned. You do extremely good work and I'm glad that we have now also found the right customers for you.
Best regards
Edmond Rätzel