Be Fragil is more than a skincare brand—it's a ritual, a philosophy, and a return to the earth. Rooted in the belief that true beauty and wellness come from within, Be Fragil blends the purity of cold-pressed botanicals with the precision of
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clean, science-backed formulations to support both skin and spirit. Every product is handcrafted in small batches using plant-based, cruelty-free ingredients, chosen for their potency, sustainability, and alignment with the body’s natural rhythms.
Founded by Esra Aslan, a third-generation agricultural woman inspired by the rich landscapes of California—from the windswept Pacific shores to the sun-baked Mojave Desert—Be Fragil reflects a deep respect for nature’s cycles and ancestral plant knowledge. Her mission is to reconnect women to the earth through intentional, healing rituals that elevate daily self-care into a sacred experience.
Skincare That Honors Your Skin’s Story
At the heart of Be Fragil’s collection lies a range of high-performance skincare crafted for real results. From deeply nourishing serums to balancing face oils, each formula is tailored to support your skin’s evolving needs.
Whether you’re experiencing sensitivity, dryness, dullness, or the first signs of aging, Be Fragil offers targeted treatments enriched with essential fatty acids, vitamins, antioxidants, and cold-pressed botanicals that work in harmony with your skin—not against it.
Our best-selling face oils and serums are designed to:
Soothe irritation and inflammation with calming botanicals like chamomile, calendula, and blue tansy.
Hydrate and restore moisture with nutrient-dense oils such as rosehip, jojoba, and squalane.
Brighten and improve tone with vitamin C, sea buckthorn, and hibiscus extract.
Refine and smooth the appearance of fine lines and texture using natural actives and adaptogens.
Each product is thoughtfully formulated with minimal ingredients to ensure purity, transparency, and maximum efficacy. There are no synthetic fragrances, no harsh chemicals—only nature, gently transformed.
Wellness Solutions That Go Deeper
At Be Fragil, we understand that healthy skin begins with a balanced inner world. That’s why our wellness collection is designed to support emotional and hormonal well-being—because beauty is more than skin deep.
Our range of CBD-infused tinctures and herbal drops offers gentle, plant-based support for everyday stressors. These wellness blends are formulated with adaptogens, nervines, and calming herbs to help your body find its natural rhythm:
Femme Drops: Support hormonal balance, ease PMS and PMDD symptoms, and bring grounding to the monthly cycle.
Anxiety Drops: A calming blend of herbs and CBD to soothe the nervous system and relieve anxious energy.
Sunset Drops: Promote deep, restful sleep with the help of valerian root, lavender, chamomile, and other bedtime botanicals.
Sunrise Drops: A caffeine-free energy and focus booster, crafted with uplifting herbs to start your day with clarity and calm.
Each tincture is accompanied by simple usage rituals—like placing a few drops under the tongue or adding them to a warm tea—to enhance their effects and invite intention into your routine.
A Commitment to Conscious Beauty
Be Fragil is built on values that go beyond skin care. We are dedicated to creating products that are not only effective but also ethical, sustainable, and made with integrity. Our entire line is:
Vegan and Cruelty-Free
Made from 100% Natural and Organic Ingredients
Handcrafted in Small Batches in California
Packaged Sustainably with Minimal Waste
Free of Synthetic Fragrances, Sulfates, Parabens, and Harmful Preservatives
We believe that your skincare should never compromise your health or the health of the planet. That’s why every step of our process—from sourcing ingredients to bottling formulas—is done with care, consciousness, and respect for the Earth.
A Daily Ritual of Empowerment
Using Be Fragil is more than applying a product—it’s stepping into a moment of connection. Each bottle holds more than just a blend of oils and extracts—it holds an invitation to slow down, listen to your body, and honor your inner landscape.
We encourage you to create space in your day for these rituals. Whether it’s a morning drop of Sunrise to set your intention or a quiet evening massage with Night Repair oil, every moment with Be Fragil is an act of self-love.
Through these small but powerful rituals, we aim to empower women to feel whole, strong, and radiant in every season of life.
Community, Connection & The Future of Wellness
Be Fragil is proud to be a growing community of women, healers, seekers, and lovers of the natural world. We are active on social media platforms like Instagram, TikTok, and Threads—sharing stories, rituals, plant wisdom, and behind-the-scenes moments from our California studio.
We believe in transparency, education, and community care. That’s why our website also includes detailed product information, ritual suggestions, customer support, and an easy shopping experience with multiple payment options.
As we look ahead, Be Fragil remains committed to expanding our line with purpose—introducing new products only when they meet our high standards for quality, sustainability, and meaning.
Come Home to Yourself—Naturally
Be Fragil invites you to return to what’s essential. To reconnect with your skin, your senses, your body, and the Earth. Through clean, plant-based skincare and holistic wellness, we offer more than beauty—we offer a way to live in alignment, grace, and strength.
Welcome to Be Fragil. Your daily ritual begins here.
