Based on the content of a brand, Helder develops the strategic and visual appearance of brands, companies and organizations in an iterative, co-creative process with the client.
With Helder we did a workshop to define values, vision, mission and purpose. The workshop was very well structured and the exercises and insights were very insightful. Together with Helder, we developed fundamental approaches that form the basis of our brand strategy.
With the rebranding of our brand, we had a big task ahead of us. With their design, Helder managed to change the brand to become more up-to-date while still remaining close to the brand in terms of content. This made the rebranding easier for us to implement.
We worked with Helder to develop the appearance of our new brand. The detailed consultation on the trademark application made things a lot easier for us and made the naming process a smooth one. Strategically, as well as design-wise, we felt very well represented and are extremely satisfied with the result.
The collaboration with Helder was extremely multi-layered and insightful. Helder takes a lot of time to get to know the history and world of the brand. In the brand workshop, we were able to gain new perspectives on our brand through an intensive day. Helder always substantiated the strategic decisions, so that we were able to develop a new understanding of the brand. The strategic work with Helder still forms the basis for our communication today.
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Profile active since 04/27/2022 | Last update: 05/06/2022
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