The concept of coupon codes is an evolution of traditional paper coupons, adapted for the digital age. Instead of clipping coupons from newspapers or magazines, shoppers can now simply enter a code to instantly apply savings to their online... shopping cart. This convenience has made coupon codes an integral part of e-commerce strategy for both retailers and consumers.
The history of coupons dates back to the late 19th century when Coca-Cola began offering paper tickets for free drinks. Howeverthe transition to digital coupon codes is a much more recent phenomenon
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