Youri Keifens

Youri's webinar inspired me. I finally got some good headlines down on paper after a week of constant pondering and 100x document retrieval. Yay! Thanks for the insights into your methodology and sharing your formulas!

I can only recommend to anyone who cannot yet decide on coaching with Youri to take the time to listen to his podcast "Texts that sell" and convince yourself of his expertise there. Everything he says there is already worth its weight in gold. Even though it's not new territory for me, I've always discovered great new things there for myself that really help me get ahead. Everything he says has a lot of substance. Unlike many others in marketing, he says things honestly and doesn't want to sell anything. You can hear his fun at work and his passion for copywriting from the first second. And even when I feel caught out because my copywriting isn't perfect yet, Youri manages with his charm and esprit that I don't have to feel bad and want to continue having fun while writing good copy. With Youri, giving up is not an option. As a coach, he is simply the best thing that can happen to you.

Who is Youri?

Youri is as unusually creative as his name, which begins with Y. Copywriter. Mental coach. French fry lover. Drummer. Storyteller. Podcaster. Listener. Hypnotist. Letter artist, volcano climber....

I've been listening to Youri's podcasts "Genius & Insanity" and "Texts that Sell" since April 22 and they have brought an incredible amount of lightness of being into my life. Youri thinks around 2 corners, then makes a perfect spot landing. I dive into each of his podcast stories fascinated and come out with a WoW effect. The magic of his words!

But Youri is not just a text genius. There is a system behind his lyrics. A psychology. Profound marketing knowledge. His letter combinations pursue and achieve goals. And these goals are the minds and hearts of people. Youri activates his listeners / readers with words. These are suddenly wide awake. And want more of it.

In marketing, this is called pull marketing. This is the opposite of hope marketing. The latter is hoping it will work. It actually works for Youri.

One of my many marketing learnings from Youri's podcasts is: you can also "brand" your words. Not just logos, images, colors, fonts... If you create your own "word creations," you make yourself distinctive. Youri branding words: stick-in-the-po marketing, larfarifactometer, brain wankery... - Delicious!

"Do you think you're stupid?" That's the title of a Youri talk. Whoever goes on a textual voyage of discovery with Youri has no chance to do so. His audience noticed that, too. From stiff as a mouse silence in the hall it went over in seconds to am-now-full-there-laughter. Magic of words!

Dear Youri, thank you very much for what your podcasts have triggered in me.

Petra Lehner
(Marketing Consultant)

I've been writing well and happily for my own business for years. From Youri's copywriting course, I was hoping to get a confident and tailored target audience approach, and I also wanted to pick up a pro hack or two. And I definitely got that! Youri provides a lot of valuable content, formulas and checklists in his course, with which I quickly get an answer to all my everyday questions. The exchange in the group calls was also very enriching for me, because I was able to learn a lot about how others approach their texts and websites. In terms of material, structure and preparation, Youri delivers the best course content I've seen so far. Hats off!

How do we put our shared vision into words? What should our language sound like? And in what way do we want to sell? These questions led me to Youri and his copywriting program - and I got lots of valuable answers. Thanks to the in-depth and clear approaches from the course, I know how to put my offer into words. This clarity of thought is now evident not only in my language, but also in my positioning. Website texts are no longer a black box for me, but follow a strong pattern that I can see through and use purposefully. I recommend Youri's course to all self-employed people who want to gain more clarity for their marketing communication.

My goal was to build up a second mainstay with copywriting besides dancing, and that's going really well now. In Youri's course I got a valuable foundation and a clear thread on how to build convincing texts. Special highlights for me were the bonus lessons, the psychological background, the individual feedback and especially the focus on ethically and morally clean selling. I highly recommend Youri's copywriting course to anyone who wants to advance their business.

In my work, the demand for copywriting for different media has increased a lot. So I wanted to know what good copywriting is all about and learn this skill. After 12 very exciting weeks I can say: Youri's course was exactly the right decision! Because of his descriptive way of teaching, the effect of language and words was super vivid. I now know many ways how to start, structure and specifically optimize texts. The knowledge around sales psychology also makes me feel much more confident in the world of sales. That's why I recommend the course to anyone who wants to write for different advertising media.

Before coming to Youri, I compared a few courses and had an exact idea of what I was looking for. Youri finally convinced me! From the first module of his course, I knew I had hit the mark. It wasn't just the valuable content that convinced me, but more importantly his personality and attitude. He took a lot of time to address my questions and you can feel in his words that he has a lot of know-how and experience. Youri is definitely the copywriting secret tip :)

I am a successful copywriter with my company Breezing Creations and have been washed in many waters, but Youri's course has significantly enriched my view of many topics. His basic principles and the background from sales psychology have given me fresh inspiration on how to achieve even better results for my customers in the future and thus advise them even better. I recommend the course to everyone who regularly writes texts and wants to think outside the box.

A first class course that grabbed me from the first module! Youri knows the world of language like no one else and imparts valuable knowledge in an entertaining and easily accessible way. The topics of framing and hypnotic language particularly appealed to me. Overall, my copywriting know-how has reached a whole new level. Thanks for that!

We need effective copy at every turn in our business. I took Youri's copywriting course because I wanted to know more precisely what distinguishes weak from strong texts and how I can activate people even more with our texts.
The course gave me a lot of clarity and structure and was fun, because Youri teaches writing in such a relaxed and authentic way that the spark was always there in the Genie Academy and the live calls. This has given me new inspiration for my daily copywriting challenges and I now find it easier to find the right words to capture the attention of our target audience

Youri's program teaches not only copywriting, but also copytelling. The content from his course can also be applied to conversations and any other form of communication. It's not just about communicating (writing/speaking), but about arguing persuasively and really making a difference with other people. Regardless, Youri conveys the topic with an inimitable style that encourages and inspires joy in the subject. His focus on ethical and moral selling is not just a nice-sounding phrase, but a concrete thread that runs through the entire course. That's why I'm happy to recommend Youri.

PS. In my opinion, the course is an absolute must for anyone involved in sales, selling or consulting. Why? Communication takes place universally and permanently!

In the 12 weeks with Youri I have gained great confidence in my ability. His course content is very rich and yet clear and understandable at all times. I now know how to structure my website and texts so that they inspire my target audience. After many comparisons I can say: Youri's course was the perfect decision!

Youri has infected me with his enthusiasm for the world of letters. With the support of excellent examples and clear guidelines he taught me how to find the right words; even more, he taught me how to start, when you are sitting, again, in front of a blank sheet of paper. The 12 weeks have been a wonderful time and the content of this excellent course has supported me on a daily basis in my business life ever since.

At first I was skeptical because I had already acquired a lot of knowledge before Youri's copywriting course. But already in the first module a new world opened up for me, because Youri conveys approaches and strategies with a lot of experience, which are not found in any books. Conclusion: strong practical relevance, great structure and playfully easy knowledge transfer at a top price-performance ratio.

Youri is THE secret copywriting tip in the DACH region. I compared a few offers before booking, but either the competence wasn't right or the human element was lacking. With Youri both come together, which is very rare in the world of sales. He brings a lot of experience and a good moral compass. My tip: just make a call with him and see for yourself :)

I enjoyed every lesson from Youri's copywriting course - always easy to digest and to the point. I found the very specific practical tips from modules 6 to 8 particularly strong, helping me get even more out of my copy. Youri is also a very positive guy! His energy is infectious and makes every call a special experience. I highly recommend this course to anyone involved in copywriting.

Youri teaches copywriting with a lot of heart and a very special energy. His program has given me much more than a system for copywriting - I suddenly see myself and other people with different eyes. Now I know why learning copywriting also has a lot to do with personal development. If you are looking for a passionate trainer who encourages and inspires, Youri is the right person for you.

Youri teaches copywriting with a lot of heart and a very special energy. His program has given me much more than a system for copywriting - I suddenly see myself and other people with different eyes. Now I know why learning copywriting also has a lot to do with personal development. If you are looking for a passionate trainer who encourages and inspires, Youri is the right person for you.

Youri's copywriting course changed my view of texts and modern marketing forever. My goal was to better understand the principles behind good copy and find the right words faster with a system. I more than achieved this goal and gained valuable inspiration in the live calls. A clear recommendation for everyone who wants to bring depth into marketing!