It is the great and personal way in which Dr. Martin Auer conveys "the learning material" to the audience. It is never boring and it is fun to listen. You take it from Dr. Martin Auer that he knows what he is talking about,..., brings examples from everyday life through his background and career, which in turn brings the subject matter much closer to the sales representative and makes it understandable. I personally appreciate Dr. Martin Auer as a very competent colleague, trainer and person and can therefore only recommend him emphatically.
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