As the former Head of Communications at Twitter Germany, Christof Schmid takes you into the world of modern communication and innovation - in a clear, entertaining and inspiring way.
In addition to motivating insights into the latest technologies
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and trends in communication, such as artificial intelligence, mixed reality and brand storytelling, he shows above all what concrete implementation looks like in practice for more attention, trust and corporate success.
His clients include board members, managing directors, entrepreneurs as well as marketing and sales teams from DAX companies to start-ups.
They use modern communication to build trust, generate more sales and ensure qualified employees.
His method is the essence of many years of communication management for national and international companies and collaborations with story brands such as Disney and Cirque du Soleil. He has worked with world stars such as Tina Turner, Phil Collins and Bryan Adams.
Christof Schmid is also head of the CommTech Academy and the technology cluster of the working group of the same name with the aim of actively shaping the digital transformation of communication in Germany.
In addition, the book "Success Factor CommTech" has been published by SpringerGabler.
